IAA Fireside Chat: Global Advertising and Policy Issues With Mark K Engle
This IAA Fireside Chat features a discussion with Mary Engle, Executive Vice President, Policy, BBB National Programs, where we’ll discuss recent developments in advertising self-regulation in the United States, and the role that self-regulation plays in ensuring that advertising is truthful and not misleading. We will also discuss the BBB’s recent changes to their guidelines to address issues related to diversity and inclusion.