IAA is proud to
announce the opening of its French chapter in Paris and entrusts its presidency
to Pascal Cübb (Founder of Sunglasses and Chairman of Chantons d’Or) who also
becomes a member of the international board. The IAA is the
world’s largest and most influential professional communications network. Its
mission is to be the GLOBAL COMPASS of the Marcom industry. It serves the
collective interest of all sectors of the industry.
Joel E. Nettey –
World President & Chairman International Advertising Association:
“The return of the
IAA to France gives me great joy. France is a flagship country for brands and
consumers not only in Europe but in much of French-speaking Africa and the
world. I have no doubt that this will have a positive impact on the IAA Global
and its constituent members. “Welcome aboard” to Pascal Cubb and the great team
he has gathered around him”
Dagmara Szulce –
Managing Director - IAA Global
“Relaunching IAA in
France was our priority in Europe, but it took time to find the right leader to
embody our new positioning of the “Global Compass”. Pascal brings unique
experience in global thought leadership, digital transformation, content
production, and events while being connected to the most progressive leaders in
France. I’m excited to begin?”
Pascal Cübb –
President – IAA France
“I am honored by the
confidence that the IAA and Dagmara (CEO of IAA Global) have placed in me to
relaunch IAA in France, this prestigious association representing the
communication industry around the world. This new challenge is very motivating.
With the support of many personalities in our industry, many member companies
of our association, we will highlight best practices, inform about new trends, share
and discuss with the new generation, show the importance and the major role of
our industry, working together towards greater meaning and shared human values”
IAA France will offer
many meeting opportunities throughout the year, exclusive content, inspiration
from renowned personalities around the world and access to world-class
conferences.