IAA | CONNECTING WITH AUDIENCES THROUGH THE POWER OF COMPETITIVE GAMING: The unparalleled opportunities esports provides brands, teams and rights holders in reaching fans in a new age of fandom

CONNECTING WITH AUDIENCES THROUGH THE POWER OF COMPETITIVE GAMING: The unparalleled opportunities esports provides brands, teams and rights holders in reaching fans in a new age of fandom

Robbie Douek, CEO, Blast

Esports has enjoyed continued growth over the last few years. The industry offers a unique opportunity for those in the space to reach passionate audiences like very few other sectors have been able to in recent times. From attracting tens-of-thousands of fans at booming arena events, to engaging with millions of viewers worldwide on live streams and broadcasts - BLAST will pull back the curtain on the world of esports and give insights on the unique opportunities it provides brands and fans.

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